It started in 1999, long before vinix existed. Vincent built their first website as a student, still early in his career. When vinix was founded in 2009, Runners’ lab came along. Twenty-five years later, we’re still their agency.

Runners’ lab is Belgium’s leading specialist running store, with a loyal community of runners who take their sport seriously. We’ve grown alongside them, through new stores, new platforms and new ambitions.

Today, our work for Runners’ lab is one of our most active partnerships. Every month, we manage extensive digital marketing campaigns for both Runners’ lab and their sister project keeponrunning.be — covering Google and Meta Ads, social media, content and performance tracking. Alongside that, we handle a steady stream of print and graphic work: event banners, gift vouchers, PowerPoint presentations, in-store materials and everything in between.

Twenty-five years. Multiple websites. Countless assets. Still going.